Video Storytelling

Power & Choice
Oxford Fresh
Product Featurette
Barkeep Cocktails
The Adventure: Inca Jungle
Pie Experiences
Swan's Maple
Nova Scotia Federation of Agriculture
Linc Farm
Nova Scotia Federation of Agriculture
Pine Haven Farm
Nova Scotia Federation of Agriculture
We Grow Together
Rural Oxford Economic Development
Oxford County Cheese Trail
Tourism Oxford
Pollinator Experience
Walnut Grove
Historic Baseball Making
Tourism Oxford
Yarn Tasting
Tourism Oxford
Tree to Table
Tourism Oxford
Journalism
Coming Soon
Scott Summerhayes
Creative Director/producer
I create videos, photography and branded content with an emphasis on authentic, human-driven, "IRL storytelling".Drawing from an initial education in journalism and over ten years of commercial and corporate video production experience, my versatile skills as a director, producer, cinematographer, copywriter, photographer and graphic designer allow me to execute and deliver high-quality content and campaigns independently.I seek to create meaningful impact around sustainable tourism and food production through storytelling that is enlightening and expressive of the human experience and exemplifies optimism, courage and virtue.
contact
Have a creative idea or curious about my work and services? Feel free to get in touch.
All messages are welcome - thoughts, questions, criticism or catharsis.
Power & Choice
Oxford Fresh
Explore the depth, passion and commitment Oxford County producers have for growing good food, feeding their community, and engaging with customers who roll up to their farm stand guided by the successful Oxford Fresh map and sign program.The Oxford Country Federation of Agriculture in partnership with Tourism Oxford and Ontario Federation of Agriculture were looking to make a promotional video for the successful Oxford Fresh map and sign program to share on social media, but primarily live on their website.It needed to be short enough that most people click to watch it, but long enough to have some depth and key information that would inform the viewer and convert them into customers of the program.
The main consumer barriers they wanted to address were the hesitation customers may feel driving up to a farm stand, uncertainty about the selection of goods and producer available, and awareness of the program as a whole.Our solution was to create a promotional video highlighting the broad abundance of goods and produce available across the county, projected through the voices and eyes of the producers themselves.
This video showcases the labour and love that each producer invests in their work while expressing the philosophy, responsibility and joy they feel engaging with their customers and community.
"When you see the yellow “Oxford Fresh” sign at the end of laneways and farms, you know there’s good things to be had."
Donna
Local Businessowner
"So proud of these Oxford County producers and the farm gate gems right here in our own backyards!"
Nicole
Oxford Count Resident
"So much good food, so many good people in Oxford!"
Marcus
Mayor, Zorra Township
Product Featurette
Barkeep Cocktails
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The Adventure: Ince Jungle
Pie Experiences
Jump into The Adventure of a lifetime in Peru. This filmic, real-world documentation of the 4-day Inca Jungle expedition provides a glimpse of downhill biking through the Andeas, coffee picking in the high jungle, hiking a section of the Inca Trail, zip lining, hot springs, and the world wonder, Machu Picchu.Pie Experiences reached out with interest in making a documentary-style promotional video for there popular Inca Jungle expedition - the top rated tour they offer. They wanted the content to have broad appeal to anyone visiting their webpage and browsing their tours, but also tell a compelling story that would inspire a "Book Now" click.They didn't want to just go get a handful of shots from each location, and cut it to upbeat music. It needed to stand out, capture the whole journey, and dig deeper to tell a rich story about the tour and the activities included in the trip.
"I want to give a special thank you to Scott for creating this incredible video. This video is something I’ve dreamed of for so many years. There was never the right opportunity or the right person who truly understood what I wanted to express—the beauty, magic, and essence of this incredible trail. Scott captured it all! He brought out the adventure, the breathtaking landscapes, and the spirit of the journey in a way that I always hoped for. I’m beyond grateful for the exquisite work he's done."
Katherine Montesinos
Owner, Pie Experiences
Passing the Torch - Swan's Maple
Nova Scotia Federation of Agriculture
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Room to Grow - Linc Farm
Nova Scotia Federation of Agriculture
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Raising the barn - Pine Haven Farm
Nova Scotia Federation of Agriculture
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We Grow Together
Rural Oxford Economic Development
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Oxford County Cheese Trail
Tourism Oxford
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Pollinator Experience - Walnut Grove BNB
Ontario's Southwest Tourism
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Historic baseball making - Beachville Museum
Tourism Oxford
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Yarn Tasting - Thoughtful Artisan
Tourism Oxford
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Tree to Table - Ottercreek Woodworks
Tourism Oxford
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